The annual Amazon Big Spring Sale, running from March 25–31, is in full swing, offering substantial discounts on televisions. While the newest flagship models from major brands like Samsung and LG tend to see more stable deals at retailers like Best Buy, Amazon’s sale focuses heavily on value-driven brands like Hisense and TCL. This cycle of price drops happens every year, as retailers clear out older stock to make way for new releases.
Why this matters: March has become a prime month for TV shopping, thanks to Amazon’s sale and the industry’s product release schedules. Buying now means avoiding inflated prices later in the year when demand peaks.
Key Deals to Watch
The biggest savings are currently on 2025 models, especially as newer versions (like the Hisense 2026 U7) are already hitting the market. The older models represent a significant price drop, often undercutting even the best discounts on current-year TVs.
Standout Deal: Hisense 75-inch U7 (2025 Model)
The 2025 Hisense 75-inch U7 is currently 31% off, selling for $897.96—$103 cheaper than its price during Presidents’ Day sales. This deal is particularly compelling, as the new 2026 version of the same TV retails for over $1,000 more. The U7 is a mini-LED model known for its brightness, glare handling, and fast 165 Hz refresh rate, making it ideal for both gaming and everyday viewing.
Additional Discounts by Screen Size
Here’s a breakdown of current discounts across various screen sizes:
43-inch and Under
- Hisense 32-inch S5: $194.99 (Save $105)
- Insignia 43-inch F50: $132.99 (Save $67)
- Amazon 43-inch 4-Series: $199.97 (Save $130.02)
50-inch to 55-inch
- Amazon 50-inch 4-Series: $239.97 (Save $160.02)
- Hisense 55-inch U6 Mini LED: $398.97 (Save $151.02)
- Samsung 55-inch S90F OLED: $1,097.99 (Save $400)
65-inch
- TCL 65-inch T7: $499 (Save $200)
- Hisense 65-inch U7 Mini LED: $697.96 (Save $802.03)
- Samsung 65-inch QN90F OLED: $1,399.99 (Save $1,100)
75-inch to 77-inch
- Hisense 75-inch U6 Mini LED: $549.96 (Save $350.03)
- TCL 75-inch QM8K Mini LED: $1,447.97 (Save $552.02)
- Samsung 77-inch S90F OLED: $1,997.99 (Save $500)
85-inch
- Hisense 85-inch QD7 Mini LED: $797.97 (Save $502.02)
- Hisense 85-inch U8 Mini LED: $1,687.96 (Save $610.03)
Where to find more options: Best Buy currently has a larger selection of high-end Samsung and LG TVs on sale, including older models released in 2024 and 2025. Amazon’s stock on these brands is limited.
The Amazon Big Spring Sale offers significant savings on a wide range of TVs, particularly from brands like Hisense and TCL. By focusing on last year’s models, shoppers can secure premium features at substantially lower prices. These deals are expected to remain competitive through March 31, making now an ideal time to upgrade your home entertainment setup.
